Xiaomi unveiled its newest flagship smartphone — the Mi 6 — today at an event in Beijing, having skipped Mobile World Congress, the telecom industry’s largest annual event where it announced the Mi5 last year.
There’s plenty at stake with this new device, given that Xiaomi suffered a sales slump last year with CEO Lei Jun admitting that the company has entered a transitional period after growing too fast.
So, what about the Mi 6?
Well, the first thing to note is that there are plenty of similarities to the iPhone 7, but price isn’t one of them. The entry model — featuring 64 GB of storage — comes in at 2499 RMB, that’s around $360, with a 128 GB option (2899 RMB, $420) and ceramic edition (2999 RMB, $435) completing the range. All three are far cheaper than iPhone equivalents, but, interestingly for Xiaomi, the range is more expensive that the company’s usual flagship prices.
The most obvious iPhone comparison is that there is no headphone jack on the Mi…