Twtrland launches a new version of its powerful social data toolset, this time aimed at businesses

By Martin Bryant

twtrland

Social analytics platform Twtrland has been providing fancy stats about individuals for over a year, and today the Israeli startup behind it is launching a business-focused product called, unsurprisingly, Twtrland for Business. The new service provides the ability to track accounts on Twitter, Facebook and Instagram, monitoring KPIs like brand impressions and the number of new followers against rivals’ performance. It can break down your social audience by age, location, interests and attributes such as whether they’re a celebrity, a power user, casual user or social media novice. Twtrland for Business also suggests the best time of day to tweet… …read more

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