If RecordGram has its way, top record producers will all turn to their app, a kind of mobile recording studio, to find the next Justin Bieber or Nicki Minaj. And aspiring artists will all find beats, create songs and get signed to their first label through RecordGram.
The company is an alumnus of the Nashville-based music accelerator Project Music, and was co-founded by Grammy-winning music producer Winston “DJ Blackout” Thomas; Erik Mendelson, a veteran of radio and digital music; and hip-hop’s Shawn Mims, who is best known for his song “This is Why I’m Hot.”
Aspiring musicians open RecordGram, land on a music page where they can search for beats by genre, tempo or mood. When they find one they like, they can upload it to a virtual, private recording studio with a notepad. There they can write lyrics as the beat loops. They push a button to start recording vocals into a multi-track system.
The RecordGram app merges up to six tracks to record a professional-sounding…