Freemium app monetization has rocketed in the US, but is most effective in Asia: Distimo

By Jon Russell

app store 520x245 Freemium app monetization has rocketed in the US, but is most effective in Asia: Distimo

In-app purchases were the major trend of 2013 for app developers, and a new report from Distimo shines a light on the phenomenon, noting that it is most effective in Asia.

Distimo tracks iOS app data, but it joined up with Chartboost, a technology platform specializing in gaming apps, to pull together new intelligence about how developers are monetizing their apps across a range of the world’s key markets.

Looking at recent estimates of iOS app revenue based on the type of payments, the new Distimo report concludes that free apps which monetize using in-app purchases are most effective …read more

Read more here: Freemium app monetization has rocketed in the US, but is most effective in Asia: Distimo